Social Media Links for April 4, 2010

Web Links

Should You Outsource Social Media? Valeria Maltoni gets the perspective of nearly 100 of her LinkedIn connections.

7 Ways to Use Social Media to Create Buzz-Worthy Events The best of 39 specific recommendations from Jay Baer; the article links to the full presentation.

How to Use Social Media for Competitive Intelligence It’s easier than ever to gain insight into your competitor’s products, services, finances, partners, and customers.

4 Unique Ways To Use Twitter Lists The best way to keep Twitter a valuable, viable channel is to emphasize the social aspect, and one important way to do this is to show appreciation for your Twitter friends by using lists.

Has Social Recruiting Reached the Tipping Point Yet? Probably not, but that time is definitely coming.

Thank You For Laying Me Off – How Social Media Changed My Life My favorite blog post of the week, because it speaks so personally to me.

Search and Rescue: How to Become Findable and Shareable in Social Media The “destination page” has been replaced by the “attention dashboard,” and that changes how content producers make themselves known to potential stakeholders.

Get Your Social Media Story Straight The NBA’s Minnesota Timberwolves tried, but ultimately failed in their attempts to reach out creatively to their long-suffering fan base.

10 Ideas To Kickstart A Personal Brand That’s Gone Stale Good suggestions for those in the job search as well as those trying to revitalize their careers.

The Must Have Skill Sets For the New World If you’re an active social networker, these steps are easily completed; if not, you have work to do.

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About the Author

David Swinney helps businesses implement social media strategies and plans in order to identify customers and their influencers, engage them in conversation, and leverage those connections to improve the bottom line. As a technologist with a background in social media, corporate communications, technical and customer support, vendor relationship and project management, he is able to comfortably discuss various social media topics with managers, individual contributors, and just plain folks. Contact David if you're looking for someone to create, build, and enhance your customer relationships using social media tools and technologies.