Twitter and Facebook Metrics Tread Water in June

Compete.com has released its normalized metrics for June 2010, a month in which both Twitter and Facebook showed mixed results.

In June, Facebook.com had 124,708,005 unique visitors, an increase of 0.75% over May, while Twitter.com experienced a comparable percentage decrease with 28,026,876 unique visitors, down 0.74% from the prior month.

Things were different in the Total Visits metric, however.

For the first time since March, visits to Twitter.com rose in comparison to the prior month, increasing by 0.48% to 230,305,268. In contrast, Facebook.com visits dipped in June by 1.42% to 3,038,822,617.

Statistics for access via third party applications (e.g., TweetDeck, HootSuite) and mobile devices are not reflected in the Compete metrics data.

Twitter Statistics for June 2010

Facebook Traffic Statistics for June 2010

About the Author

David Swinney helps businesses implement social media strategies and plans in order to identify customers and their influencers, engage them in conversation, and leverage those connections to improve the bottom line. As a technologist with a background in social media, corporate communications, technical and customer support, vendor relationship and project management, he is able to comfortably discuss various social media topics with managers, individual contributors, and just plain folks. Contact David if you're looking for someone to create, build, and enhance your customer relationships using social media tools and technologies.